05 The Binding Constraint
Entitlement is the deal
The site’s industrial/activity zoning prohibits standalone housing outright. Nothing about the residential programme is possible without a land-use change, and the proposal treats that as its central risk rather than a footnote.
The pathway is a Déclaration de Projet with Mise en compatibilité du PLU, coordinated across two communes on an 18–30-month runway, with no residential construction triggered before rezoning is final.
Proof the mechanism works sits three kilometres away. At Découflé, Nexity Héritage ran the identical process on a former industrial site, and the consultation record also set the political ceiling: the original 500-unit concept was judged too dense and advanced at roughly 300. Cité Vivante is deliberately sized below the precedent, at 35–50 units per hectare.
2019 concept500+ units, rejected as too dense
Approved revision, 2025~300 homes + ~105 serviced rooms
Social housing share30% LLS
Precedent density~82 units / ha
Cité Vivante target35–50 units / ha · 20–25% affordable
MEC deliberation → consultation19 May 2025 → 30 Oct 2025